AFTER-SALES SERVICE AS A LINK OF THE COMPETITION NETWORK OF B2B ENTITIES

I. H.  Ibragimov; L. A.  Musabaeva

AFTER-SALES SERVICE AS A LINK OF THE COMPETITION NETWORK OF B2B ENTITIES

Authors

I. H. Ibragimov Associate Professor of the Department of Marketing, Samarkand Institute of Economics and Service
L. A. Musabaeva Economic analysis and statistics teacher of the department, Samarkand Institute of Economics and Service

Keywords:

competitiveness, after–sales service, interaction of competitors, service as a connecting link

Abstract

Various aspects of the organization of the service are considered. The role of the provision of services in ensuring the competitiveness of the enterprise is revealed. Separately, the role of the service in the interaction of competing firms in the B2B industry is noted.